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Tag Archive | "tradeshows"

How do you effectively tell your story?

Wednesday, March 25, 2009

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Businesses are continually looking to creatively build and maintain their brand awareness and every day we, as their audience, are exposed to thousands of brands and the messages they work hard to project. Why do some brands and their messages hit the mark and resonate with the target audience? Is it luck? Or, is it […]

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Twitter. LinkedIn. Facebook. Oh My!

Tuesday, March 3, 2009

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Today, more and more businesses are turning to social media methods to communicate with their audiences.  Is it time to throw out traditional forms of marketing?  The experts say NO! Social media should not replace traditional marketing methods but rather complement and enhance one another.  The combination of the two has the potential to enhance […]

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