The recent response to the effects humans have on the sustainability of Earth is apparent and people are finding ways to make eco-friendly choices, even in the promotional products industry. The interest in eco-friendly branded products is rising and it is a popular product area for many clients.
We recently exhibited at the National Association of College Employers conference. Our trade show booth “giveaway” was a branded seeded download card and the recipient was given the gift of planting a tree in a country that is part of a global reforestation project. People coming to the booth were thrilled to receive such a gift. Why? The number one response from recipients was that it truly meant something to them. Their immediate reactions were, “Wow!” “Really?” “That is so cool.” “Can I take another one?” They were excited to go online, plant a tree in one of a dozen countries listed and even more excited to plant the card and watch the seeds grow into flowers.
Eco-Friendly Promotional Products Have many Benefits!
Eco-friendly products are either made of recyclable or biodegradable materials and/or they can be reused many times over. The benefits of eco-friendly promotional product are endless but here are our top three:
1. Brand Building – immediately an eco product establishes a company wanting to do more than just promote their brand.
2. Repeated Exposure – certain promotional products will be used over and over again giving more brand impressions per user and a lesser life in a landfill.
3. Sustainability – eco-friendly products benefit the environment!
There are a variety of eco-friendly promotional products available, the key is to pick the products that are most useful, producing the maximum value for everyone involved! If you are interested in receiving one of our branded seeded download cards call, email, twitter or contact us in your most eco-friendly way!
Thu, Jul 2, 2009
Promotional Products